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Goal Setting

Here’s Looking at You, Kid!

by Eleanor Blayney
June 10th, 2010

Do you have a photo of yourself that you really like?  I am not talking about a picture that makes you look good  — younger, slimmer, smoother, less tired than you are now – but a picture that makes you feel good: one that puts you in touch with your own internal strengths and values.

Marine Corps MarathonI have one such picture.  It shows me sixteen years ago, running my first and likely only*, Marine Corps Marathon.  Not a flattering picture at all, it shows me at mile 13 of the run, soaking wet in the pouring rain, with baggy knees.  Even I can’t read my face very well: was I triumphant for having reached the halfway point, or dreading the next 13 miles knowing how exhausted I was already?

I was carrying a lot of pain that day, and not just in my feet and knees.  I had recently lost both of my parents within a fifteen month time period, my only child had just left for her freshman year in college, and my husband and I had separated six weeks before.   The roles that had defined me up to that point were gone:  I was no longer a daughter, a wife, or a day-to-day mother.  I remember during one of my training runs before the marathon, having to stop because I started hyperventilating.  I had panicked at the prospect of being newly alone.

Nevertheless when I look at that picture I always feel a certain amount of pride.  Sure enough, I am alone in that photo.  No-one is running by my side.  But I am also out in front, ahead of five men!  I like to think they are looking at me with varying degrees of respect, curiosity, even annoyance that some “girl” was pacing faster than them.  Given that I was, at the time, trying to make it as the only woman partner in a four-partner firm in a thoroughly male-dominated profession, this picture is a perfect visual reminder of what I was facing.  I was running hard, often exhausted but determined and energized as well.  My “aloneness” as a woman made me singular and unique, and definitely attracted attention.

This picture has powered me through many of the difficult times I have inevitably faced in the years after that marathon.  Particularly when I find myself facing something new and unfamiliar, I remind myself that feeling alone and fearful is a necessary consequence of stepping out in front and taking responsibility for my own life.

Taking charge of personal finances is, for many women, an unfamiliar but necessary task.  Their first step should be one of self-empowerment,  looking within to their internal emotional and psychological strengths, before they tackle the business of counting and building their financial assets.  What makes you run?  What sets you apart and keeps you moving forward?  Can you summon up a photo, a mental image, of a time when those internal assets were clearly in evidence?

 

As women, we know that wealth is never just about dollars, returns, and gains. It’s about our self-worth, and our ability to recognize and memorialize that unique value. But none of that is possible if we don’t commit to taking action. What is it that you’ve had in the back of your mind to do in order to get your financial house in order? What’s standing in your way? Knowledge? Hiring an advisor? Confidence? I would like to encourage you to do what it takes to begin achieving your financial goals. It’s a long way to the finish line of this marathon, but you get there by taking one step at a time.

* Click here to read about the pep talk Eleanor received during her most recent marathon.

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Categories Financial Confidence, Personal Finance for Women
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Setting SMART goals

by Eleanor Blayney
May 29th, 2010

I got up at 5 am this morning to start a running routine (yet again) and by lap three at the local track, I tried to remember why I was doing this.  The usual stuff came to mind:  I wanted to lose 5 pounds and to be able to run a 10 miler in the fall, etc.  To get to these goals, I should be running 4 times a week, 3 to 4 miles for the first month, 5 to 6 for the second, and so on.

Lap 4 did not go so well either.  I felt tired and dispirited as the numbers multiplied through my head, like those scary bucket-bearing brooms in   Disney’s Fantasia. It occurred to me that perhaps I was working toward the wrong goals.  I decided instead to run for the simple reason that I wanted to live the best life I was capable of.  Physical fitness is, for me, an important element of that “best life.”  Changing my goal did not get me running faster and farther this morning, but it did transform my run into something I enjoyed.

Setting goals is a fundamental part of the financial planning process, and given the subject matter – money – it inevitably involves numbers.  “Eliminate $1500 from monthly expenses.”  “Build a retirement nest egg of $1 million by age 68.”  “Put 10 percent of gross salary into a 401(k). “  Planners like formulating these kinds of goals for their clients, because they are easily measured and monitored.  As the saying goes, if you don’t know where you are going, any path will get you there … including the path that does not involve any financial planning at all.

As a CFP® practitioner myself, I happen to believe that financial planning is a good thing, and that goal setting is a fundamental part of this process.  I am also a businesswoman and so understand the rationale of the S.M.A.R.T. method of setting goals: namely making goals Specific, Measurable, Actionable, Realistic, and Time-Bound.  But given the difficulty that so many women have around personal financial management, I have come to the conclusion that perhaps we need to modify the goal setting process, to make it gentler, more intuitive and less numeric, and thus more empowering for women.

Consider instead an alternative S.M.A.R.T. method for goal setting:

S = Should-less

M = Me-full

A = Actualizing

R = Real

T = Timeless

Specifying goals in this way puts the emphasis on the fullness of your life in the continual present and on what is true for you.  When applied to personal finance goals, you begin to think of ways that money can be used to live your best life, not because others, armed with rulers and stop watches, tell you this is what you should be doing, but because you want to.  You save, you invest, you get the necessary documents drawn up for your estate, you fund your child’s education account because it gives you a sense of purpose and liberating control, and expresses your care and love for your family.

Having $1 million in your 401(k), while measurable, lacks meaning for many of us.  Yes, you and your financial planner will know if you’ve attained it, but what, in fact, have you really attained?  The things in life that really count – peace of mind, love, connection, hope – cannot in fact be counted.  They are immeasurable.

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Categories Financial Planning, Personal Finance for Women
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